Community Education and Prevention Programs

The NM STR Opioid Initiative will be providing a host of trainings related to expanding and enhancing Opioid Use Disorder treatment. This includes:

  • Providing resources and buprenorphine waiver training to providers to increase the number of prescribers available in the state;
  • Providing resources and training on numerous psychotherapies (e.g., MI and CRAFT);
  • Providing training and linkages to peer support across the state;
  • Providing naloxone trainings and naloxone rescue kits;
  • Practice improvement and strategies including ECHO telehealth education/adult learning clinics on addictions and best practices in opioid prescribing.

A Dose of Reality (ADOR):

  • A Dose of Reality is state-wide prevention program focused on raising awareness in the following areas:
    1. Supporting access to healthcare services;
    2. Addressing barriers to receiving treatment;
    3. Addressing discrimination associated with accessing treatment, including discrimination that limits access to MAT;
    4. Supporting innovative telehealth in rural and underserved areas to increase capacity of communities to support Opioid Use Disorder prevention and treatment.
  • ADORs media campaign was specifically tailored to meet the needs of New Mexico’s rural, ethnically and culturally diverse population.
  • The ADOR media campaign is based on SAMHSA’s Stages of Community Awareness Model.

The Stages of Community Readiness has nine different levels. Information below taken from Community Tool Box

Community Readiness: A Handbook for Successful Change  (free download)  Plested, B.A., Edwards, R.W., & Jumper-Thurman, P. (2006, April). Community Readiness: A handbook for successful change. Fort Collins, CO: Tri-Ethnic Center for Prevention Research.


  • No awareness. The issue is not generally recognized by the community or leaders as a problem.
  • Denial/ resistance.At least some community members recognize that it is a concern, but there is little recognition that it might be occurring locally.
  • Vague awareness. Most feel that there is a local concern, but there is no immediate motivation to do anything about it.
  • There is clear recognition that something must be done, and there may even be a group addressing it. However, efforts are not focused or detailed.
  • Active leaders begin planning in earnest. The community offers modest support of their efforts.
  • Enough information is available to justify efforts. Activities are underway.
  • Activities are supported by administrators or community decision-makers. Staff are trained and experienced.
  • Confirmation/ expansion. Efforts are in place. Community members feel comfortable using services, and they support expansions. Local data are regularly obtained.
  • High level of community ownership. Detailed and sophisticated knowledge exists about prevalence, causes, and consequences. Effective evaluation guides new directions. The model is applied to other issues.

Once you know your community’s level of readiness, you can plan your effort to start at that level and move the community to the next, and to continue to move the community, one level at a time.

Click here for more information on the Community Readiness Model.

From the Center for Community Health and Development at the University of Kansas, licensed under a Creative Commons Attribution-Noncommerical-Share Alike 3.0 United States License. ©1994-2020 The University of Kansas.  All Rights Reserved.